Bring your brands to ‘top of mind’

The stronger our reader’s affiliation with Grocer.me becomes, the higher the level of endorsement our product advertisements receive. Relevant product advertising is seen as an integral of the journals content.

What the readers say

Our latest email readership survey (June 2007) confirms the value Grocer.me represents to both advertisers and readers in this maturing marketplace.

Questions

Do the articles in Grocer.me help to improve your understanding of retail management? 82% said YES

Are you responsible for purchasing? 74% said YES

Does Grocer.me keep you updated on new product initiatives? 67% said YES

Do you check the adverts in Grocer.me to read about the products? 66% said YES

Do you purchase the products advertised in Grocer.me? 62% said YES

Editorial policy

Every edition of Grocer.ME delivers the opportunity for FMCG professionals to expand their knowledge of the modern trade, providing its readers with editorials created to develop retail management skills.

 

Editorial themes

February April June August October December
Colour Crazy Smile! Summer Sun Back to School Summer Recovery Looking Good For 2009
Bring the Movie Experience Home Conveniently Healthy Functional Foods The Bathroom Shelf Modern Man The Great Outdoors
Under the Sink Fit For Kids Pets Corner - Walking The Dog Ramadan Kareem The Dairy Cabinet Winter Warmers


Readership profile and circulation

Grocer.ME delivers 8,100 key buyers in food,
drink, household and non-food categories across the GCC states, Lebanon and Jordan.

Readership profile

Hypermarkets/supermarket groups
- Chief executive officers (CEO's)
- Senior executives
- Central buying department managers
- Individual store Managers
- Departmental managers (food & non food)
Independent supermarkets
- Store owners
- Store managers
- Departmental managers
Other self service & large grocery stores
- Store owners
- Store managers
FMCG providers
Wholesalers and Distributors

Circulation

Bahrain ........... 480
Kuwait ............ 500
Oman ............. 500
Qatar .............. 100
Saudi Arabia .. 3500
UAE .............. 2200
Lebanon .......... 320
Jordan ............. 500
Total .... 8100


Advertising rates GBP & (USD)

Cost per insertion

1

4

6

 

Mechanical data
Full page (A4): Trim: 297 x 210 mm. Bleed: 303 x 216 mm.
Half page horizontal: Trim: 145 x 210 mm. Bleed: 148 x 216 mm.
Half page vertical: Trim: 297 x 102 mm. Bleed: 303 x 105 mm.

All journals printed A4 size, CMYK litho. Digital artwork can be accepted on CD in the following formats: QuarkXpress; Indesign; Photoshop; Illustrator; and high resolution PDF. Please supply a colour proof with the artwork to ensure that reproduction is accurate.

Creative covers and inserts: All types of cover design and insertions are possible and will be assessed individually in terms of cost, production and feasibility.

Published: February, April, June, August, October, December

Copy date: Six weeks before preceding month of issue
Full Page
2750
(5500)
2200
(4400)
 1700 (3400)
Half Page
1500
(3000)
1200
(2400)
 900 (1800)
Special Positions
Back Cover
3200
(6400)
2530
(5060)
 2400 (4800)
Inside Covers
3000
(6000)
2400
(4800)
 1815 (3630)
Double-Page Spread
4700
(9400)
3500
(7000)
 2640 (5280)

Advertising agency commission = 15%
Inserts accepted by size and weight
Other presentations available upon request